Fiona Joy Scott (born March 1966) is an English media consultant and journalist.[1]

Fiona Scott established her PR and Media Consultancy in 2008, called 'Mums in Media' (as a sole trader). By 2013, Scott set up her limited company, Fiona Scott Media Consultancy Limited.[2] The company currently trades under the banner of Scott Media.[2]

In 2021, she won Enterprise Nation's PR Adviser of the Year.[3][4] In 2024, Fiona was named in Enterprise Nation’s Top 50 Business Advisers.[5]

Career

Journalism

Fiona Scott studied BA(Hons) Combined Studies in English Literature and History at Bath College of Higher Education (now Bath Spa University). She completed a PGCE in Secondary Education at the University of Bath (1987-1988).

By August 1988, she became a trainee journalist with Westminster Press. She was a trainee reporter for The North Somerset and Avon Weekly Series. She worked on The Keynsham Weekly Chronicle, Somerset Guardian, and Somerset Standard over three years. She qualified with a Westminster Press Diploma in Journalism.

By 1991, Fiona was a general reported for The Evening Advertiser in Swindon, now the Swindon Advertiser. She was crime reporter and later business editor. She volunteered at Swindon Hospital Radio.

In 1995, she became a television researcher at HTV West in Bristol (now ITV West Country). Notable programmes included West Eye View, The West This Week, Beat the Dealer,[6] and The Bargain Hunters.[7]

Fiona Scott was made redundant from ITV in 2009, when ITV removed regional programming from its remit.

Entrepreneur

From 2008, Scott worked as a freelance television producer and director and started Mums in Media.[8]

Notable programmes include Wales This Week, X-RAY, The One Show, and the antiques programme Flog It, for which she directed 136 episodes. This included the 1000th episode, which was recorded at Bletchley Park.[9][8]

In 2021, Scott won Enterprise Nation’s PR Advisor of the Year and was nominated for the award again 2024.[8][10] Paralympic gold medallist Christopher Hunt Skelley MBE is among her clients, and his wife, Louise Hunt Skelley PLY.[11] She works with Julianne Ponan MBE, CEO of inclusive food brand, Creative Nature.

In 2023 she started a podcast, PR Not BS.[12][13]

In 2025, Scott was shortlisted for Solo Entrepreneur of the Year for the South West Business and Community Awards.[14]

Personal History

Fiona Scott grew up in Radstock, Somerset in 1960s and 1970s. She attended Writhlingdon School and is the daughter and granddaughter of coal miners.

She lives in Swindon with her husband and children, she features in Beyond That Blue Door videos.[15]

In 2023, Scott released The Hard Yards, a debut business memoir.[16]

References

  1. ^ "FIONA SCOTT MEDIA CONSULTANCY LIMITED people - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk. Retrieved 2025-01-24.
  2. ^ a b "FIONA SCOTT MEDIA CONSULTANCY LIMITED overview - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk. Retrieved 2025-02-14.
  3. ^ "Wiltshire journalist named UK's PR adviser of the year - The Business Exchange - Swindon and Wiltshire". tbeswindonandwilts.co.uk. 2022-01-26. Retrieved 2025-01-24.
  4. ^ "Top 50 Advisers 2021: meet the 10 winners!". Enterprise Nation. Retrieved 2025-02-14.
  5. ^ "The top 50 shortlist for the UK's Business Advisers Awards". Enterprise Nation. Retrieved 2025-02-14.
  6. ^ Fiona Scott (2011-09-18). Beat the dealer.m4v. Retrieved 2025-02-14 – via YouTube.
  7. ^ Red Man (Redman) (2017-08-13). West Eye View Childsafe. Retrieved 2025-02-14 – via YouTube.
  8. ^ a b c "A YEAR TO REMEMBER." www.totalswindon.com. Retrieved 2025-01-24.
  9. ^ "Flog It! 1000th Episode". www.bbc.co.uk. Retrieved 2025-01-24.
  10. ^ Davison, Peter (2024-11-14). "PR consultant in running for UK business adviser award". Business Biscuit. Retrieved 2025-01-24.
  11. ^ admin (2024-08-05). "Loving the Olympics & Paralympics - Scott Media". Scott Media. Archived from the original on 2024-09-09. Retrieved 2025-01-24.
  12. ^ Davison, Peter (2022-04-25). "Podcast about the 'dark arts' of PR reaches 1,000 downloads". Business Biscuit. Retrieved 2025-02-14.
  13. ^ "PODCAST TELLING THE TRUTH ABOUT THE DARK ARTS OF PR REACHES 1,000 DOWNLOADS". www.totalguidetocardiff.co.uk. Retrieved 2025-02-14.
  14. ^ "Shortlisted Nominees :". South West Business & Community Awards. Retrieved 2025-02-14.
  15. ^ "Beyond that Blue Door". YouTube. Retrieved 2025-02-14.
  16. ^ "Swindon PR expert Fiona Scott publishes memoir about her experiences of starting a business". The Business Magazine. 2023-11-15. Retrieved 2025-02-14.
  1. ^ Addict, Podcast. "PR Not BS". Podcast Addict. Retrieved 2025-02-14.
Allikas: https://en.wikipedia.org/wiki/Fiona_Scott_(media_consultant)
No tags for this post.