Eric Bradlow

Eric Thomas Bradlow
TitleK.P. Chao Professor, Professor of Marketing, Statistics and Education
Academic background
EducationUniversity of Pennsylvania
Harvard University
ThesisAnalysis of Ordinal Survey Data with No Answer Responses (1994)
Doctoral advisorAlan M. Zaslavsky
Academic work
DisciplineMarketing
Statistics
Psychometrics
Education
InstitutionsWharton School
Educational Testing Services
Websitehttps://marketing.wharton.upenn.edu/profile/ebradlow/

Eric Thomas Bradlow is K.P. Chao Professor, Professor of Marketing, Statistics, Education and Economics, Chairperson Wharton Marketing Department, and Vice-Dean of Analytics at the Wharton School of the University of Pennsylvania.[1]

Eric Bradlow obtained his PhD and Master’s degrees from Harvard University in 1994 and 1990, respectively, and his BS from the Wharton School, University of Pennsylvania, in 1988. He worked at Educational Testing Service as an Associate Research Scientist before joining Wharton school in 1996. Eric Bradlow is a fellow of the American Statistical Association[2] and a fellow the American Education Research Association.[3] In 2006, he won the Technical or Scientific Contribution to the Field of Educational Measurement from the National Council on Measurement in Education.[4]

Books

  • Wainer, H., Bradlow, E.T., and Wang, X. (2007), Testlet Response Theory and Its Applications, Cambridge University Press, ISBN 9780521681261.
  • Bradlow, E.T., Niedermeier, K., Williams, P. (2009), Marketing in the Financial Services Industry, McGraw-Hill, New York.

References

  1. ^ "Eric T Bradlow".
  2. ^ "ASA Fellows List". Archived from the original on 2017-12-01. Retrieved 2017-03-23.
  3. ^ "Fellow Members As of April 9, 2016". American Educational Research Association (AERA) 100. April 9, 2016.
  4. ^ "NCME Annual Award: Past Recipients". Retrieved 2026-01-26.