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[[File:Chocolate and cinnamon.jpg|thumb|Cinnamon (pictured right), the key ingredient in the "cinnamon challenge." (Pictured left is chocolate).]]
[[File:Chocolate and cinnamon.jpg|thumb|Cinnamon (pictured right), the key ingredient in the "cinnamon challenge." (Pictured left is chocolate).]]
The cinnamon makes you cough, glozell1 on YouTube tried it.
The cinnamon makes you cough, glozell1 on YouTube tried it.
WARNING: The cinnamon challenge is very dangerous! It dries out your mouth straight away.. If any on the cinnamon gets into your stomach you could suffer very dangerous sickness! The cinnamon dries out your stomach and make you very very sick! THE CINNAMON CHALLENGE IS DANGEROUS!
WARNING: The cinnamon challenge is very dangerous! It dries out your mouth straight away.. If any on the cinnamon gets into your stomach you could suffer very dangerous sickness! The cinnamon dries out your stomach and make you very very sick! '''THE CINNAMON CHALLENGE IS DANGEROUS'''!
<!-- Please do not change the numbers or other statistics in here without being backed up by a reliable source. Such changes will be promptly removed. -->
<!-- Please do not change the numbers or other statistics in here without being backed up by a reliable source. Such changes will be promptly removed. -->
The '''cinnamon challenge''' is a [[Competitive eating|challenge]] that became an [[internet meme]] in which a person tries to eat or swallow a tablespoonful<ref name=meme>[http://knowyourmeme.com/memes/cinnamon-challenge "Cinnamon Challenge"], KnowYourMeme, 2010, accessed February 13, 2012</ref> of ground [[cinnamon]] in under 60 seconds without drinking anything.<ref name="Joplin">{{cite news |title=‘Dr. Food Science’ mixes bananas and Sprite, conducts other questionable food experiments |work=[[The Joplin Globe]] |first=Dustin |last=Shipman |date=April 29, 2008 |url=http://www.joplinglobe.com/food/local_story_120162143.html/resources_printstory |accessdate=October 22, 2009}}</ref><ref name="WashingtonPost">{{cite web | url=http://voices.washingtonpost.com/checkup/2010/04/swallowing_cinnamon.html | title=Swallowing cinnamon by the spoonful | publisher=[http://voices.washingtonpost.com ''The Washington Post''] | date=April 5, 2010 | accessdate=January 08, 2012 | author=Huget, Jennifer LaRue}}</ref><ref name="Sports Illustrated">{{cite web | url=http://sportsillustrated.cnn.com/2005/writers/matthew_waxman/08/25/daily.blog/ | title=Milking the situation: To support Florida batboy, I try other food challenges | publisher=[http://sportsillustrated.cnn.com Sports Illustrated] | date=August 25, 2005 | accessdate=January 08, 2012 | author=Waxman, Matthew}}</ref> While the challenge appears to be very simple, it is actually very difficult because the cinnamon quickly dries out the mouth,<ref name="WashingtonPost"/> making swallowing difficult.<ref name="Joplin"/> The challenge has been around since 2001, and increased in popularity in 2007.<ref name=GoogleInsights>[http://www.google.com/insights/search/#q=%22cinnamon%20challenge%22&date=1%2F2004%2048m&cmpt=q Google Insights for Search - Web Search Interest: "cinnamon challenge" - Worldwide, 2004-2007], ''[[Google Insights for Search]]'', accessed March 21, 2012</ref> By 2010, many people had posted videos of themselves attempting this challenge on YouTube and other social networking websites.<ref name="WashingtonPost"/> The cinnamon challenge continues to be an active challenge,<ref name=meme/><ref name="NBC4 Washington">{{cite web | url=http://www.nbcwashington.com/blogs/capital-games/Nick--JaVale-Do-The-Cinnamon-Challenge-134009978.html | title=Nick & JaVale's Cinnamon Challenge | publisher=[http://www.nbcwashington.com NBC Washington 4] | date=November 17, 2011 | accessdate=January 09, 2012 | author=Kogod, Sarah}}</ref> with [[Twitter]] mentions peaking at nearly 70,000 per day in January 2012.<ref name=WSJ1/>
The '''cinnamon challenge''' is a [[Competitive eating|challenge]] that became an [[internet meme]] in which a person tries to eat or swallow a tablespoonful<ref name=meme>[http://knowyourmeme.com/memes/cinnamon-challenge "Cinnamon Challenge"], KnowYourMeme, 2010, accessed February 13, 2012</ref> of ground [[cinnamon]] in under 60 seconds without drinking anything.<ref name="Joplin">{{cite news |title=‘Dr. Food Science’ mixes bananas and Sprite, conducts other questionable food experiments |work=[[The Joplin Globe]] |first=Dustin |last=Shipman |date=April 29, 2008 |url=http://www.joplinglobe.com/food/local_story_120162143.html/resources_printstory |accessdate=October 22, 2009}}</ref><ref name="WashingtonPost">{{cite web | url=http://voices.washingtonpost.com/checkup/2010/04/swallowing_cinnamon.html | title=Swallowing cinnamon by the spoonful | publisher=[http://voices.washingtonpost.com ''The Washington Post''] | date=April 5, 2010 | accessdate=January 08, 2012 | author=Huget, Jennifer LaRue}}</ref><ref name="Sports Illustrated">{{cite web | url=http://sportsillustrated.cnn.com/2005/writers/matthew_waxman/08/25/daily.blog/ | title=Milking the situation: To support Florida batboy, I try other food challenges | publisher=[http://sportsillustrated.cnn.com Sports Illustrated] | date=August 25, 2005 | accessdate=January 08, 2012 | author=Waxman, Matthew}}</ref> While the challenge appears to be very simple, it is actually very difficult because the cinnamon quickly dries out the mouth,<ref name="WashingtonPost"/> making swallowing difficult.<ref name="Joplin"/> The challenge has been around since 2001, and increased in popularity in 2007.<ref name=GoogleInsights>[http://www.google.com/insights/search/#q=%22cinnamon%20challenge%22&date=1%2F2004%2048m&cmpt=q Google Insights for Search - Web Search Interest: "cinnamon challenge" - Worldwide, 2004-2007], ''[[Google Insights for Search]]'', accessed March 21, 2012</ref> By 2010, many people had posted videos of themselves attempting this challenge on YouTube and other social networking websites.<ref name="WashingtonPost"/> The cinnamon challenge continues to be an active challenge,<ref name=meme/><ref name="NBC4 Washington">{{cite web | url=http://www.nbcwashington.com/blogs/capital-games/Nick--JaVale-Do-The-Cinnamon-Challenge-134009978.html | title=Nick & JaVale's Cinnamon Challenge | publisher=[http://www.nbcwashington.com NBC Washington 4] | date=November 17, 2011 | accessdate=January 09, 2012 | author=Kogod, Sarah}}</ref> with [[Twitter]] mentions peaking at nearly 70,000 per day in January 2012.<ref name=WSJ1/>

Revision as of 20:47, 25 March 2012

Cinnamon (pictured right), the key ingredient in the "cinnamon challenge." (Pictured left is chocolate).

The cinnamon makes you cough, glozell1 on YouTube tried it. WARNING: The cinnamon challenge is very dangerous! It dries out your mouth straight away.. If any on the cinnamon gets into your stomach you could suffer very dangerous sickness! The cinnamon dries out your stomach and make you very very sick! THE CINNAMON CHALLENGE IS DANGEROUS! The cinnamon challenge is a challenge that became an internet meme in which a person tries to eat or swallow a tablespoonful[1] of ground cinnamon in under 60 seconds without drinking anything.[2][3][4] While the challenge appears to be very simple, it is actually very difficult because the cinnamon quickly dries out the mouth,[3] making swallowing difficult.[2] The challenge has been around since 2001, and increased in popularity in 2007.[5] By 2010, many people had posted videos of themselves attempting this challenge on YouTube and other social networking websites.[3] The cinnamon challenge continues to be an active challenge,[1][6] with Twitter mentions peaking at nearly 70,000 per day in January 2012.[7]

Safety concerns

Some have advised against performing this stunt, because it may be possible to choke on the cinnamon, or to accidentally inhale it.[3] Due to the presence of a moderately toxic component called coumarin, which can damage the liver, European health agencies have warned against consuming large amounts of cinnamon.[8] The usual result of this stunt is "a coughing, gagging fit involving clouds of cinnamon" which "leaves some people gasping for air".[9] Vomiting is also a possibility. However, the risks can be worse. A high school freshman in Michigan spent four days in a hospital with an infection and a collapsed right lung. The problem is that the cinnamon can get into the lungs and block airways, causing inflammation and infection. [9]

The cinnamon challenge was aired on the twelfth series of reality television show Big Brother UK, in which show participants were to ingest ground cinnamon without the aid of water to swallow it; three out of the seven cast members succeeded.[10][11] Radio programs have also aired segments of people performing this stunt,[12][13][14] and others in the public limelight have been reported as airing the stunt for public display, including NBA players Nick Young and JaVale McGee.[6][15]

Many people video their cinnamon challenge for YouTube, where some members earn income through a percentage of advertising fees. For example, as comedian Colleen Ballinger told the Wall Street Journal, she took the challenge in character as Miranda Sings, in February 2012, to increase her YouTube viewship after "hundreds of fans started asking her to take the ... challenge. ... Her video garnered 70,000 views after one week".[7] Another comedienne, GloZell, has attracted more than 10 million views with her cinnamon challenge video.[16]

The challenge has been compared to the saltine cracker challenge,[citation needed] which involves ingesting 6 saltine crackers (also known as soda crackers) within 60 seconds without drinking anything.[2][4]

References

  1. ^ a b "Cinnamon Challenge", KnowYourMeme, 2010, accessed February 13, 2012
  2. ^ a b c Shipman, Dustin (April 29, 2008). "'Dr. Food Science' mixes bananas and Sprite, conducts other questionable food experiments". The Joplin Globe. Retrieved October 22, 2009.
  3. ^ a b c d Huget, Jennifer LaRue (April 5, 2010). "Swallowing cinnamon by the spoonful". The Washington Post. Retrieved January 08, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help); Italic or bold markup not allowed in: |publisher= (help)
  4. ^ a b Waxman, Matthew (August 25, 2005). "Milking the situation: To support Florida batboy, I try other food challenges". Sports Illustrated. Retrieved January 08, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help)
  5. ^ Google Insights for Search - Web Search Interest: "cinnamon challenge" - Worldwide, 2004-2007, Google Insights for Search, accessed March 21, 2012
  6. ^ a b Kogod, Sarah (November 17, 2011). "Nick & JaVale's Cinnamon Challenge". NBC Washington 4. Retrieved January 09, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help)
  7. ^ a b Keates, Nancy. "Just a Spoonful of Cinnamon Makes the Internet Rounds", Wall Street Journal, March 14, 2012
  8. ^ Harris, Emily. "German Christmas Cookies Pose Health Danger" (Document). National Public Radio. {{cite document}}: Unknown parameter |accessdate= ignored (help); Unknown parameter |url= ignored (help)
  9. ^ a b Painter, Kim. ""Cinnamon challenge:" Viral videos that can make kids sick" (Document). USA Today. {{cite document}}: Unknown parameter |accessdate= ignored (help); Unknown parameter |url= ignored (help)
  10. ^ Ledgerton, Selena (October 27, 2011). "Big Brother: Rave On". MSN TV (UK). Retrieved January 09, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help)
  11. ^ Fletcher, Alex (October 27, 2011). "Big Brother: Housemates set Cinnamon Challenge to win '90s rave". Digital Spy. Retrieved January 07, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help)
  12. ^ "Gulp A Tablespoon Of Cinnamon. "The Cinnamon Challenge"". KROQ Radio (CBS Radio). June 8, 2010. Retrieved January 12, 2012. {{cite web}}: External link in |publisher= (help)
  13. ^ "Dancing With the Stunts: The Cinnamon Challenge (Photos)". Mix Radio 104.1 (CBS Radio). Retrieved January 09, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help)
  14. ^ "DO NOT Do The Cinnamon Challenge!". Us99country.radio.com (CBS Radio). January 14, 2011. Retrieved January 12, 2012. {{cite web}}: External link in |publisher= (help)
  15. ^ Steinberg, Dan (November 16, 2011). "Nick Young and JaVale McGee eat spoonfuls of cinnamon". The Washington Post. Retrieved January 09, 2012. {{cite web}}: Check date values in: |accessdate= (help); External link in |publisher= (help); Italic or bold markup not allowed in: |publisher= (help)
  16. ^ "YouTube Viewers Flock to Watch Quinn Take 'Cinnamon Challenge'", CBS Chicago, March 19, 2012
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