The Bronswik Affair (French: L'Affaire Bronswik) is a 1978 Canadian short film, directed by Robert Awad and André Leduc for the National Film Board of Canada.[1][2]
Summary
An animated mockumentary, the film satirizes advertising and marketing[3] through the story of Bronswik, a fictional manufacturer of television sets which feature special technology designed to disable viewers' ability to resist advertising pitches, spawning a frenzied addiction to consumerism[4] which leads to a political and social crisis.[5]
Production
The film had a budget of $106,618 (equivalent to $457,642 in 2023).[6]
Awards
- 29th Canadian Film Awards, Toronto: Best Theatrical Short Film, 1978[7]
- Chicago International Film Festival, Chicago: Silver Plaque, 1978
- Linz International Short Film Festival, Linz: Third Prize, Most Humoristic Film, 1978
- International Festival of Short and Documentary Films, Lille: COLIOP Award (Comité Lillois d'opinion publique), 1978
- Yorkton Film Festival, Yorkton: Golden Sheaf Award, Best Humour Film, 1979[8]
- New York International Film & Television Festival, New York: Bronze Medal, 1980
- Golden Gate International Film Festival, San Francisco: Certificate for Remarkable Direction, Short film for commercial distribution, 1979
- Melbourne Film Festival, Melbourne: Diploma of Merit, 1979
- Columbus International Film & Animation Festival, Columbus, Ohio: Chris Statuette, Commerce and Industry, 1980
See also
References
- ^ "The Bronswik Affair". onf-nfb.gc.ca. National Film Board of Canada. Retrieved 6 March 2023.
- ^ Michel Coulombe and Marcel Jean, Le dictionnaire du cinéma québécois. Boréal, 1988. p. 19.
- ^ WorldCat.org
- ^ MUBI
- ^ "Short Film Reviews: L'Affaire Bronswik". Cinema Canada, March 1979. pp. 38-39.
- ^ Evans 1991, p. 241.
- ^ Maria Topalovich, And the Genie Goes To...: Celebrating 50 Years of the Canadian Film Awards. Stoddart Publishing, 2000. ISBN 0-7737-3238-1. pp. 121-124.
- ^ "The Bronswik Affair" (PDF). yorktonfilm.com. Yorkton Film Festival. Retrieved 7 March 2023.
Works cited
- Evans, Gary (1991). In the National Interest: A Chronicle of the National Film Board of Canada from 1949 to 1989. University of Toronto Press. ISBN 0802027849.
External links
- Watch The Bronswik Affair on the NFB website
- The Bronswik Affair at IMDb
- The Bronswik Affair on YouTube's official NFB channel
You must be logged in to post a comment.