Quantitative Marketing and Economics is a quarterly peer-reviewed scientific journal publishing original research on the intersection of marketing and economics.

History

The journal was established in 2003 at Kluwer Academic Publishers and is currently published by Springer Science+Business Media, into which Kluwer Academic merged in 2004.

Editors

The founding editor-in-chief was Peter E. Rossi (University of Chicago Booth School of Business),[1] and the current one is Thomas Otter (Goethe University Frankfurt).

Impact factor

According to the Journal Citation Reports, the journal has a 2017 impact factor of 1.000.[2]

See also

References

  1. ^ "Quantitative Marketing and Economics Conference". Booth School of Business. Retrieved 2 February 2019.
  2. ^ "Quantitative Marketing and Economics". 2017 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2018.


Allikas: http://en.wikipedia.org/wiki/Quantitative_Marketing_and_Economics
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