A non-motorist^[1] is a road user not in a motor vehicle, i.e. someone who is either travelling on foot or riding in a human-/animal-powered vehicle. This group includes pedestrians, cyclists, kick scooters, rollerbladers and skateboarders, skiers, pushchairs, wheelchairs or kicksledders, and much less commonly horse riders and carts.

Non-motorists typically travel at a much slower speed than motorists, and in the event of a traffic collision, especially against motor vehicles, they are not physically protected by anything more than personal protective gears (if wearing any at all), usually only a helmet. In the field of traffic management and road safety, they are often studied as a separate group, especially in road accidents.^[2]

In Norwegian, the term myk trafikant (literally meaning "soft road user") is used, and sometimes also includes light motorists such as moped riders and motorcyclists^[3] since they have much less protection than car passengers, who are completely surrounded by a rigid cabin with safety designs that can absorb forces of impact such as seatbelts and airbags. The term "soft" refers to the fact that these road users do not have cabin protection and are thus particularly exposed in cases of traffic accidents.

The term is also sometimes used in connection with potentially less health and environmental impacts, since most non-motorists neither consume fossil fuels nor contribute to greenhouse gas emission or air pollution that can lead to hazardous weather conditions such as smogs and acid rain. Reduced reliance on motor vehicles is also considered to be associated with a more active and healthier lifestyle.

• Vision Zero, a multi-national road traffic safety project that aims to achieve a roadway system with no fatalities or serious injuries involving road traffic
• Walkability
• Cyclability
• Mass transit