Carousel or Carousel International, also known by its transliterated Russian name Карусель, is a Russian television dedicated to children and youth. It was founded by Russian President Dmitry Medvedev. It is currently available in Russia, CIS nations, France via Free ISP, United States via DirecTV, Turkey via Tivibu, and others, including the rest of Europe, Canada, UK and India.[1]

Since the 2022 Russian invasion of Ukraine, Carousel International airs only Russian cartoons and some cartoons outside Russia except 2x2.

History

The children's and youth channel Karousel was established on December 27, 2010, through the merger of the channels TeleNyanya (operated by ZAO "Pervy Kanal". Worldwide Network," known as Erudit/TeleNyanya from 2006 to 2007) and Bibigon (owned by FGUP VGTRK). This unification followed a decree signed by Russian President Dmitry Medvedev on June 24, 2009, mandating the consolidation of the two channels into a single youth-oriented broadcaster by January 1, 2011[2][3].

From 2010 to 2014, Karousel's programming included children's shows, TV series, animated films, animated series, and feature films. On weekdays, approximately 66% of airtime was dedicated to animated series, 21% to educational programs, 6% to TV series, 5% to feature films, and 2% to standalone animated films. Weekend schedules shifted to 25% animated series, 15% TV series, 14% feature films, 19% programs, and 27% animated films[4].

Alongside the culture channel Russia-Kultura (prior to the launch of OTR), Karousel was one of two federal Russian TV channels that broadcast without commercial advertising until 2011, when sponsored segments were introduced[5]. By 2014, full commercial advertising appeared on the channel. Initially focused on children's products, the ad content expanded to include food and pharmaceuticals due to the channel's growing audience of women over 40[6].

Karousel's lineup featured animated series such as Fixiki (The Fixies), Smurfs, My Little Pony: Friendship Is Magic, Masha and the Bear, Luntik and His Friends, Smeshariki (Kikoriki), Belka and Strelka: Mischievous Family, The Adventures of Maya the Bee, Yeralash, Tri Kota (Three Cats), Barboskiny, Super Wings, Mi-Mi-Mishki (Bears in the House), Mini-Mishki, Skazochny Patrol (Mystery of the Fairy Patrol), Tsarevny (The Princesses), Loudly Ville, Grizzy and the Lemmings, among others. Programming categories included:

  • Sports (Olympiitsy and Pryg-Skok Komanda)
  • Music (Neovecherinka and Smeshnye Prazdniki)
  • Cultural education (Istoriya Iskusstv s Khryushey i Filey / Art History with Khryusha and Filya)
  • Cooking (Malenkiy Shef and Neokukhnya)
  • Animal-themed (Ot Nosa do Khvosta and Zhizn Zamechatelnykh Zverey)
  • Intellectual games (Vopros na Zasypku and Odin Protiv Vsekh)
  • Educational (Davayte Risovat and Lovi Moment)
  • Science (Estestvoznaniye. Lektsii + Opyty and Prostaya Nauka)[4].

In 2013, the channel launched its first children's comedy series about school life, Klassnaya Shkola (Cool School). By 2014, many original shows and animated series began disappearing from the schedule. That same year, Karousel secured exclusive rights to broadcast the 250-hour "golden collection" of Soyuzmultfilm Studio's classic animations[7][8]. In 2016, the channel premiered Semyа Svetoforovykh (The Traffic Light Family), its first educational series teaching road safety rules[9].

Раздел "Ownership" вставить после раздела "Shows":

Ownership

The television channel is de facto 100% state-owned. Ownership is equally divided, with 50% of the shares held by AO "Pervy Kanal. Worldwide Network" and the remaining 50% by FGUP "VGTRK". The channel is managed by AO "Karousel" (prior to April 2017, it operated as a ZAO). In April 2017, changes were made to the management structure, introducing two positions each for general directors and editors-in-chief, with one representative appointed by each of the founding entities[10][11].

References

  1. ^ Carousel — The main russian TV channel for children and youth! Archived December 28, 2012, at the Wayback Machine "«Creating a children's television channel is difficult but very exciting! Our audience is very demanding, the most sincere, and undoubtedly the most important. Our channel is not only for entertainment, but for education, development and teaching. .. Nikolay Dubovoy — CEO, Carousel channel"
  2. ^ "Александр Гуревич: "Карусель" объединила детскую аудиторию "Бибигона" и "Теленяни" — Российская газета". web.archive.org. 12 April 2019. Retrieved 10 March 2025.
  3. ^ "Президент сегодня утвердил перечень первых цифровых теле- и радиоканалов - Газета.Ru". web.archive.org. 27 June 2019. Retrieved 10 March 2025.
  4. ^ a b "Программная политика детских каналов в России: особенности распределения телевизионного контентав сетке вещания, жанрово-тематический состав, целевая аудитория – тема научной статьи по СМИ (медиа) и массовым коммуникациям читайте бесплатно текст научно-исследовательской работы в электронной библиотеке КиберЛенинка". web.archive.org. 17 February 2022. Retrieved 10 March 2025.
  5. ^ "Канал «Карусель» презентовали спонсорам - Телеканал Карусель". web.archive.org. 19 October 2014. Retrieved 10 March 2025.
  6. ^ "Осторожно, дети! | comnews". web.archive.org. 16 February 2017. Retrieved 10 March 2025.
  7. ^ "Телеканал «Карусель» получил в распоряжение коллекцию «Союзмультфильма» — РБК". web.archive.org. 16 February 2022. Retrieved 10 March 2025.
  8. ^ "Канал «Карусель» покажет главные мультфильмы советской эпохи - Ведомости". web.archive.org. 17 February 2022. Retrieved 10 March 2025.
  9. ^ ""Карусель" покажет образовательный сериал о правилах дорожного движения — Российская газета". web.archive.org. 16 February 2022. Retrieved 10 March 2025.
  10. ^ "ВЕДОМОСТИ - У канала «Карусель» появилось два генеральных директора и два главных редактора". web.archive.org. 27 April 2017. Retrieved 10 March 2025.
  11. ^ "Телеканал «Карусель» получит по гендиректору и главному редактору от каждого из двух акционеров | Журнал Теле-Спутник". web.archive.org. 30 April 2017. Retrieved 10 March 2025.
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