Demandware was a cloud-based software technology company headquartered in Burlington, Massachusetts.
Founded in 2004, Demandware was acquired by Salesforce in 2016 for $2.8B, and became part of Salesforce Commerce Cloud.[1]
History
Pre-IPO (2004–2012)
Demandware was founded in February 2004 by Stephan Schambach[2] to provide a hosted service to enable companies to develop and manage e-commerce websites. The service was launched in the first quarter of 2005.[2] Schambach previously founded the early e-commerce company Intershop in 1992.[2] Seed money for Demandware was provided by venture capital firms General Catalyst Partners and North Bridge Venture Partners.[3][4]
Post-IPO (2012–present)
On March 15, 2012, Demandware began trading on the New York Stock Exchange,[5][6] raising $88 million in its initial public offering of $16 per share.[3] Following its IPO, shares were up more than 50% from the IPO price by the next morning.[7] In November 2013, Demandware announced an underwritten registered public offering.[8]
Locations
Demandware is headquartered in Burlington, Massachusetts.[9] The company also has offices in Salt Lake City, Utah (Tomax acquisition 2015); Deerfield Beach, Florida (Mainstreet Commerce acquisition 2014); the United Kingdom; France; Denmark; Jena and Munich in Germany; the Netherlands; Australia; Hong Kong; China; and Japan.[10][9]
References
- ^ "Demandware is Now the Salesforce Commerce Cloud". Salesforce.
- ^ a b c Mike Ricciuti, “Start-up targets e-commerce on demand,” CNET, October 6, 2004.
- ^ a b Michael B. Farrell, “Patience pays off for investment firm,” Boston Globe, March 15, 2012.
- ^ “Demandware Secures $12 Million in Series B Funding,” VCgate, February 15, 2006.
- ^ Lynn Cowan, “New Vs. Old in IPO Action This Week,” The Wall Street Journal, March 12, 2012.
- ^ Evelyn M. Rusli, “Yelp Prices Its Shares for Offering at $15,” The New York Times, March 2, 2012.
- ^ Dan Gallagher, “Demandware shares jump more than 50% on IPO,” MarketWatch, March 15, 2012.
- ^ “Demandware Announces Pricing of Public Offering Of Common Stock,” Business Wire, November 19, 2013.
- ^ a b Chris Reidy, “Demandware establishes Munich office as its European HQ,” Boston.com, June 14, 2013.
- ^ Sara Castellanos, “Demandware plans Japan expansion, future acquisitions following Q1 2014 growth,” Boston Business Journal, May 6, 2014.
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