KLAV (1230 AM) is a commercial radio station located in Las Vegas, Nevada. Owned by Lotus Communications, the station airs a betting-focused all-sports radio format featuring programming from the locally based Vegas Stats & Information Network. Its studios are located in the unincorporated community of Spring Valley in Clark County and its transmitter is located in North Las Vegas.

History

KLAV ran a middle-of-the-road (MOR) format until the late 1970s. In early 1979, at the peak of the disco craze, the station endeared itself "Disco 1-2-3 KLAV". KLAV evolved into a Top 40 format in the early 1980 under then program director Ted Ziegenbusch.[2]

It played a lot of R&B/Urban music that key rival Top 40 station, 98.5 KLUC, would not play at the time. KLAV was the first commercial station to play rap/hip-hop music in Las Vegas. In 1985 the station briefly switched to an easy-listening format and changed its call letters to KEZD but returned to its traditional KLAV name and time-brokered format by 1987.[3]

KLAV previously broadcast from atop the former Bob Stupak's Vegas World Hotel & Casino until its closure in 2000. The station broadcast in a few locations around the Las Vegas Valley but eventually settled down at its current West Sahara Avenue location.

In August 2012, KLAV was sold by Hemisphere Broadcasting to Lotus Broadcasting.[4] In April 2015, KLAV flipped to a Regional Mexican format as La Caliente.[4]

In April 2017, while announcing that it had acquired the radio rights to the Vegas Golden Knights, Lotus announced that KLAV's FM transmitter K255CT would switch to a simulcast of KRLV.[5]

In 2019, KLAV relaunched as "La Ranchera 1230 AM", emphasizing ranchero music.

In August 2020, as part of the rebrand of KRLV as Raider Nation Radio, its sports betting-oriented sports radio format The Game moved to 1230; its schedule would largely carry the Vegas Stats & Information Network.[6][7] The same month, it was announced that KLAV would carry the games of the Golden Knights' American Hockey League affiliate, the Henderson Silver Knights.[8] In February 2025, the station rebranded as VSiN Las Vegas 1230 The Game to place a larger emphasis on its affiliation.[7]

References

  1. ^ "Facility Technical Data for KLAV". Licensing and Management System. Federal Communications Commission.
  2. ^ Stine, Randy J. (October 4, 2022). "Veteran Radio Announcer and Broadcast Engineer Remembered". Radio World. Retrieved March 13, 2024.
  3. ^ "Radio Discussions". Radio Discussions.
  4. ^ a b "Lotus Flips Las Vegas Pair". Radio Insight. Retrieved April 24, 2017.
  5. ^ "Fox Sports 1340 Las Vegas To Add FM With Addition Of Golden Knights Hockey". Radio Insight. Retrieved April 19, 2017.
  6. ^ "Lotus To Launch Raider Nation Radio On 920 KRLV Las Vegas". RadioInsight. July 27, 2020. Retrieved February 11, 2025.
  7. ^ a b "KLAV Rebrands To Better Showcase VSiN Partnership". RadioInsight. February 3, 2025. Retrieved February 11, 2025.
  8. ^ "Silver Knights Announce Radio Partnership With Lotus Broadcasting". NHL.com. Retrieved August 29, 2020.

36°12′47″N 115°09′45″W / 36.21306°N 115.16250°W / 36.21306; -115.16250

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