The Wham Bar is a confectionery bar produced by Tangerine Confectionery and sold in the United Kingdom and Ireland.

They are thin chew bars with coloured pieces of sherbet inside. Wham Bars are available in a range of flavours including Original (Raspberry), Strawberry, Cola, Brew (a similar flavour to that of Irn-Bru), Extreme Super Sour (Blackcurrant), Sour Apple and Sour Cherry. Most flavours are available in Standard, Mega and Mini sizes.

History

Wham Bars were introduced in the early 1980s by McCowan's, a Scottish confectionery manufacturer based in Stenhousemuir.[1][2] At the peak of their popularity, sales of Wham Bars were 30 million per year.[3]

In 2009, Wham XTRM Sherbet Dips were added to the range. Each packet includes a blackcurrant lollipop and a sherbet dip.[4] In 2010, the 'Luscious Strawberry' flavour Glam Bar was introduced.

On 21 September 2011 it was announced that New McCowans Ltd, the makers of Wham Bars, were going into administration.[5]

On 14 October 2011 it was announced that the Wham Bar and Highland Toffee brands had been bought by Tangerine Confectionery.[6]

References

  1. ^ "History". Millar McCowan. Archived from the original on 14 July 2011. Retrieved 22 April 2011. [Section: "McCowans Ltd"] During the early 1980s the company introduced the iconic WHAM chew bar
  2. ^ Berry, Steve; Norman, Phil (2014). A History of Sweets in 50 Wrappers. London: The Friday Project. pp. 106–107. ISBN 9780007575480.
  3. ^ "PR Newswire article". PR Newswire article. 15 August 2006. Retrieved 22 April 2011.
  4. ^ "Wham XTRM". Handycandy.co.uk. Retrieved 22 April 2011.
  5. ^ "Highland Toffee firm goes into administration". BBC News. Retrieved 21 September 2011.
  6. ^ "Wham Bars and Highland Toffee to be made in York following acquisition". York Press. 14 October 2011. Retrieved 16 January 2012.
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