Viddler was an online engagement and training platform. Viddler built a range of tools and products for clients including video contests, subscription stores, training platform, and an employee engagement platform[1]. Viddler's interactive video player was supported with a robust set of APIs that let clients build their own platforms and products.[2]
History
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Viddler launched its online video platform in December 2006. On March 3, 2025, Viddler shut down operations[3].
For over the 18 years, Viddler streamed billions of views[4] on millions of videos for 2000+ clients in over 150 countries on 6 of the seven continents. Over 100 people have been a part of Viddler as employees, interns, contractors, and partners.[3]
The company was headquartered in Bethlehem, Pennsylvania, and was founded in November 2005 by Robert Sandie, Greg Gurevich, Joshua Mann, and Donna DeMarco.
Viddler suspended its free service for non-commercial users.[5] Following a 2011 decision to discontinue new personal accounts, Viddler announced in 2014 that it would close those legacy accounts, giving users the option of opening a paid account or downloading their existing videos.[6][7]
In 2010,Viddler began focusing less on video enthusiasts and self-generated content hosting and more on business verticals, including corporate communication and training, education, and publishing.[8]
Viddler's online sales training platform included integrated tools for practice and evaluation. Its services offered video-based instructions and optional coaching and allow the consumer to engage with course content through guided assignments and self-recorded practice sessions.
References
- ^ "Healthcare Marketing: Interview With Viddler | Aim for the 80". 2023-12-07. Retrieved 2025-02-27.
- ^ "Viddler Developers". developers.viddler.com. Retrieved 2025-02-27.
- ^ a b "Viddler on LinkedIn: Viddler launched our online video platform in December 2006. Effective… | 17 comments". www.linkedin.com. Retrieved 2025-02-27.
- ^ keystoneedge (2015-12-31). "Founder Profile: Donna DeMarco". Keystone Edge - What's Next & Best in Pennsylvania - Growth, Innovation, and Community News. Retrieved 2025-02-27.
- ^ "Viddler's New Tag-Based Advertising System". 2007-11-19. Retrieved 2009-11-12.
- ^ Roettgers, Janko (2014-02-07). "Viddler gets ready to delete personal videos". Gigaom. Retrieved 7 February 2014.
- ^ "Viddler gets ready to delete personal videos". CNN Money.
- ^ Verdelli, Jason. "Interview: How Viddler Went from You Tube Competitor to Enterprise Video Hosting Authority". Social HubSite. Retrieved 24 January 2014.