Ehime Asahi Television

JOEY-DTV
Logo used since 2015
Headquarters in Matsuyama, Ehime
CityMatsuyama
Channels
BrandingEhime Asahi Television
eat
Programming
LanguageJapanese
AffiliationsAll-Nippon News Network
Ownership
OwnerEhime Asahi Television Co., Ltd.
History
FoundedApril 8, 1994
First air date
April 1, 1995
Former call signs
JOEY-TV (1995-2011)
Former channel numbers
25 (analog UHF, 1995-2011)
Call sign meaning
Disambiguation of JOEI-TV
Technical information
Licensing authority
MIC
Links
Websitehttps://www.eat.co.jp

Ehime Asahi Television Co., Ltd. (株式会社愛媛朝日テレビ, Kabushiki-gaisha Ehime Asahi Terebi), also known as eat, is a Japanese broadcast network affiliated with the ANN. Their headquarters are located in Matsuyama, Ehime Prefecture.

History

On October 16, 1992, following the launch of i-Television, the JNN affiliate, the MPT announced that there would be a fourth station in Ehime Prefecture, at the same time the decision was taken to open a third station in Kochi and a third station in Fukui (this last one never made it past the planning stages). On December 18, the frequency was allotted (channel 25).[1]: 212 

The station started operations as the fourth TV station in Ehime Prefecture on the morning of April 1, 1995 (at 6:24am). The first program seen was the networked ANN News Fresh.[2]

The station became the most watched during golden time (7-11pm) in 2019, for the first time since launch, and held that position until fiscal 2021.[3]

References

  1. ^ 南海放送株式会社 (2005). 『夢にはじまる : 南海放送五十年史』. Ehime: 南海放送.NCID BA75035554(in Japanese)
  2. ^ TV schedule, Ehime Shimbun, April 1, 1995, p.32
  3. ^ "2021年度 視聴率 愛媛地区 年間プライムタイム 第1位" (in Japanese). 愛媛朝日テレビ. Archived from the original on 2023-02-08. Retrieved 2023-05-30.

33°49′27.6″N 132°45′31.2″E / 33.824333°N 132.758667°E / 33.824333; 132.758667