Kappa (brand)

Kappa
Company typePrivate subsidiary
IndustrySports equipment
Textile
Founded1978; 48 years ago (1978)
FounderMarco Boglione
Headquarters
Turin
,
Italy
Area served
Worldwide
Key people
  • Marco Boglione (President)
  • Gianni Crispi (CEO)
  • Jack Hackett
ProductsClothing
Footwear
Sportswear
Revenue€284 million (2019)[1]
ParentBasicNet S.p.A.
Websitekappa.com

Kappa is an Italian sportswear brand founded in Turin, Piedmont, Italy[2] in 1978 by Marco Boglione, as a sportswear branch of the already existing "Robe di Kappa".[3]

History

Maglificio Calzificio Torinese (MCT) is a sock and underwear company from Turin established in 1916. It had a production problem with its Aquila brand in 1956. When the problem was fixed, all the new products were stamped with a K, standing for German Kontrolle. Sales surged and in 1967 the K line was formally called Kappa, the Greek letter for K.[4][5] The brand has been the shirt sponsor of many football teams in its history, including Juventus, AC Milan, and Barcelona FC, and currently sponsors teams such as OGC Nice, ACF Fiorentina, Genoa FC, and Kaizer Chiefs F.C.[6][7]

See also

References

  1. ^ "BasicNet.com". www.basicnet.com. Retrieved 18 August 2018.
  2. ^ "Kappa USA". Kappa USA. Retrieved 18 August 2018.
  3. ^ "Brand Identity". www.basic.net. Retrieved 2021-04-30.
  4. ^ Gianluca Bolelli (2017-01-20). "Kappa lancia la nuova linea "Kappa Kontroll"". it.fashionnetwork.com. Retrieved 2025-10-07.
  5. ^ "About: Kappa Australia". www.kappaaustralia.com.au. Retrieved 2025-10-07.
  6. ^ Nwokolo, Collins (2023-06-16). "10 Popular Soccer Teams That Are Sponsored by Kappa". Top Soccer Blog. Retrieved 2025-09-11.
  7. ^ "Kappa Kit History". Football Kit Archive. Retrieved 2025-09-11.
allikas: http://en.wikipedia.org/wiki/Robe_di_Kappa