Marq (formerly Lucidpress) is a cloud-based software platform for brand management and templated content creation. The platform integrates with digital asset management (DAM) systems—including Aprimo and Bynder[3][4] and customer relationship management (CRM) tools such as Salesforce and HubSpot.[5] Marq also includes AI-assisted features for brand compliance and content automation.[6]

Trade publications have described the product as a brand templating and creative automation platform.[7]

History

In October 2013, Lucid Software, Inc. announced Lucidpress as a public beta version.[8] Following its release, Lucidpress was featured in TechCrunch, VentureBeat and PC World, with TechCrunch noting: "I had a chance to test the app before its launch and it is indeed very easy to use. If you've ever used a desktop publishing app in the past, you'll feel right at home with Marq, as it features the same kind of standard top-bar menu and layout options as most other publishing apps. In terms of features, it can also hold its own against similar desktop-based apps."[9][10]

In May 2021, Lucidpress announced that it had been acquired by Charles Thayne Capital ("CTC"), a growth-oriented and technology-focused private investment firm.[11]

In May 2021, following its acquisition by Charles Thayne Capital, Lucidpress became fully independent. Owen Fuller, who had served as General Manager since 2017, was appointed Chief Executive Officer.[12]

In 2022, Lucidpress was rebranded as Marq to reflect the company’s shift toward brand templating and creative automation tools, while continuing to support its publishing features.[13]

Features

Marq integrates with customer relationship management (CRM) platforms such as Salesforce and HubSpot, enabling the creation of personalized, on-brand sales and marketing materials.[14] The platform also connects with multiple digital asset management (DAM) systems, including Bynder, Aprimo, MediaValet,[15] PhotoShelter,[16] Acquia,[17] and Canto.[18]


Investment

Lucid Software raised $1 million in Seed in 2011, led by Google Ventures.[19]

In May 2014, the company received a $5 million investment. The round was led by Salt Lake-based Kickstart Seed Fund.[20]

In September 2016, the company received a $36 million investment from Spectrum Equity.[21]

See also

References

  1. "Terms of Service". Marq. Retrieved 3 September 2025.
  2. "LPS Holdco LLC Company Profile". Dun & Bradstreet. Retrieved 3 September 2025.
  3. "Marq Template Integration". Aprimo Marketplace. Retrieved 3 September 2025.
  4. "Marq". Bynder Integration Marketplace. Retrieved 3 September 2025.
  5. "CRM Integrations". Marq. Retrieved 3 September 2025.
  6. "Content AI". Marq Help Center.
  7. Schultz, Ray (27 July 2022). "Creative Templating Platform Lucidpress Rebrands As Marq". MediaPost. Retrieved 3 September 2025.
  8. Yeung, Ken (2 October 2013). "Lucid Software Launches Web-Based Publishing App In Beta". TNW | Insider. Retrieved 29 January 2023.
  9. Frederic Lardinois (2 October 2013). "Lucidpress Launches Web-Based Design And Publishing App For Print And Online". Techcrunch.
  10. Christina DesMarais (2 October 2013). "Lucidpress: drop-and-drag publishing app simplifies document design". PC World.
  11. "Charles Thayne Capital Acquires Lucidpress". Utah Business. Retrieved 9 June 2021.
  12. "Lucidpress Acquired, New CEO Takes Helm". Utah Business. 9 June 2021. Retrieved 15 September 2025.
  13. Neff, Richard (9 June 2022). "Lucidpress Rebrands as Marq". TechBuzz News. Retrieved 29 August 2025.
  14. "Marq CRM Integrations". Marq. Retrieved 1 October 2025.
  15. "Announcing MediaValet Templating with Marq". MediaValet. 2023. Retrieved 1 October 2025.
  16. "PhotoShelter Integration: Marq". PhotoShelter. Retrieved 1 October 2025.
  17. "Marq Acquia DAM Integration". Acquia. Retrieved 1 October 2025.
  18. "Canto Integration with Marq". Marq. 2023. Retrieved 1 October 2025.
  19. Empson, Rip (26 July 2011). "LucidChart Nabs $1 Million From 500 Startups, 2M Companies, And K9 Ventures". TechCrunch. Retrieved 2 March 2017.
  20. "Lucid Software Raises $5 Million Series A to Take on Microsoft and Adobe". MarketWired. 29 May 2014. Retrieved 2 March 2017.
  21. "Lucid Software Receives Investment from Spectrum Equity". www.spectrumequity.com. 1 September 2016. Retrieved 7 August 2024.