Koikeya or Koike-ya is a Japanese snack food manufacturer.[1] As of 2019 it was the second-largest manufacturer of potato chips in Japan.[2]
The company was founded in 1958 by Kazuo Koike, who was in the snacks business when he first tried potato chips at an izakaya.[2] The company was the first in Japan to mass-produce potato chips.[2] The company developed several unusual flavors such as "Karamuucho" and "Don Tacos".[2]
The company makes chips in various flavors, such as "Wild Shiso Ume" and "Demon Consomme".[3][4] It makes chips with specialty flavors local to certain areas, such as Akaushi beef-flavored chips in Kyushu.[5]
It makes potato chips in flavors such as "toast" and "milk" meant to be eaten for breakfast.[1]
See also
References
- ^ a b "Japanese snack food maker Koikeya extends line of 'breakfast' potato chips | PotatoPro". Potato Pro. 2016-06-30. Retrieved 2025-03-21.
- ^ a b c d "Not chasing the industry leader! The new Koikeya takes on the challenge of pioneering new markets". TV Tokyo (in Japanese). 3 October 2019. Retrieved 2025-03-21.
- ^ "Koikeya's STRONG chip series goes wild for summer with Wild Shiso Ume and Demon Consomme flavor chips". Japan Today. 2021-07-06. Retrieved 2025-03-21.
- ^ Michel, Patrick St (2018-04-14). "Koikeya's 'strong' potato chips scream flavor, but do they deliver?". The Japan Times. Retrieved 2025-03-21.
- ^ Shimbun, The Yomiuri (2023-09-03). "Akaushi Beef-Flavored Chips Debut to Promote Kyushu Area". Japan News. Retrieved 2025-03-21.
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