KAYQ (97.1 FM, "The Lake") is a radio station broadcasting a Country / Yacht Rock Hybrid format.[2] Licensed to Warsaw, Missouri, United States. The station was established in 1980 and owned by Valkyrie Broadcasting until February 2025, when Todd Nixon's Sticks Media bought the station for $135,000. [3][4] KAYQ was the third station to be obtained by Sticks Media.
On March 17th, 2025, Sticks Media fully relaunched 97.1 The Lake's presence in Missouri's Truman Lake region with a new website, dedicated social media pages, a new on-air schedule featuring Kenny Treece (Treecerman) in mornings and Todd Nixon in afternoons, and a musical shift from classic country to country variety with a "yacht" presence. The station's tagline is "Come on in, the music's fine!"
References
- ^ "Facility Technical Data for KAYQ". Licensing and Management System. Federal Communications Commission.
- ^ "Station Information Profile". Arbitron.
- ^ "KAYQ Facility Record". United States Federal Communications Commission, audio division.
- ^ https://radioinsight.com/headlines/294581/sticks-media-acquires-kayq/
External links
- Facility details for Facility ID 740595 (KAYQ) in the FCC Licensing and Management System
- KAYQ in Nielsen Audio's FM station database
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